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Savage Not Sorry
Savage X Fenty

SavageXFenty’s photos consistently get reported on Instagram, resulting in them getting taken down or censored as ‘sensitive content.’ Not because there’s anything wrong with the images, but because someone doesn’t like seeing lingerie models with different skin tones, body types, ethnicities, or sexual orientations.

How do you promote something that you know will be censored? You censor it first.

Creative Director
Director of Art & Design
Copywriter
Art Director

Mo Said
Camilo De Galofre
Emily Berger
Sarah Olicker

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Not only did we successfully subvert biased censorship, but e used it to take back control over the narrative around “sexiness” and create a platform of empowerment for women to flaunt what they’ve got.

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